Building Your Press Kit
You can create a press kit
to hand out to editors and other interested parties who attend your event or
express information about your activity. A press kit is literally a folder that
contains all the essential information about your organization or event.
Here's a menu of items that you may want to include: Recent press releases about your event and
any previous press releases that are relevant. Background information on your
organization and its mission, and biographies for key people. A factsheet that
contains useful information about your event, or your organization. This
document should present information in a bullet format. Letters of endorsement from VIPs and state
and community leaders. Copies of any recent speeches given on
your behalf. A directory of key people in your organization. |
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