STEP 5 - RUN FOR OFFICE Video Link
taken the 1st 4 steps, as outlined, you have become well
known to the movers and shakers in the local political
arena. It is now time to toss your hat into the ring and
become a candidate for public office. Again we shall
outline how this can be accomplished with very little
cash outlay by you. This step will in no way cover every
aspect of this task. It simply gives the basics on how
to start using the knowledge you have gained through the
1st 4 steps.
an office you would like to hold. It is generally wise
to start with a local office, but not always necessary.
Contact your county courthouse or office of Secretary of
State and declare your intent to run. You will receive
the necessary forms, which explain in detail the
requirements to get on the ballot for the office you
have chosen. There is generally a filing fee for most
offices. These fees can, however, be waived by receiving
enough signatures of registered voters. I recommend the
petition because if you can't get the signatures
(generally 500 or less) then you can't win an election
anyway and it will have cost you nothing but time.
Select your treasurer and campaign staff, get on the
ballot and let the fun begin. You and your friends have
already run campaigns for other candidates so this is
just a matter of repeating the process but the rewards
are much higher.
is a key ingredient for making your 1st campaign a
success. If possible it is best to seek an office which
has no incumbent. An incumbent always has the advantage
over a challenger unless they have totally screwed up.
Few people are really well informed during an election,
relying completely on the media for their information.
They will vote for an incumbent, thanks to the media,
simply because they recognize the name. Sad but true.
Also, anything an incumbent says or does is covered by
the media news while you are ignored. A good way to
overcome this bias is to have several of your friends
write the Letters to The Editor section of the local
papers on a daily basis. Have them tell what you are
saying and doing and ask why there is no media coverage.
This will get your name and message before the public at
you must face an incumbent it is best to wage this
campaign when a particular issue, which directly affects
the office you have chosen, has galvanized the public to
action. Study the issue from all angles. If your
position is different from the incumbent and the voters
are vocal, the time is right. Go for it!! Attend all
meetings in your area and speak out. Talk to any group
which will have you. Talk to individuals on the street,
in stores or anywhere you encounter them. Set a goal to
meet every voter in your district. You can’t, of course,
but don't stop trying.
few friends willing to use their phone to make calls to
local voters will fill the need for a phone bank (no
charge). Several can get together at each home or office
and have fun while taking turns making calls. You will,
of course, have to purchase signs and campaign
literature. If you have a friend in the business, great.
If not, these can be purchased from a mail-order house
at reasonable rates.
rest is up to you. State your position honestly,
forcefully and often. You must sell not only your ideas
but yourself. Don't be afraid to say "I don't know, but
if you will tell me how to contact you I will find out
and get back with you "then do it!" Point out
differences between you and your opponent but always do
this in a positive manner. Never make negative remarks
about your opponent. Instruct your campaign, workers
that they are never to say anything negative about them.
Stick to the issues. Get your views before all the
voters possible. A good way to end each speech is to
encourage people to vote. Example: "I want to thank each
of your for attending this meeting and giving me the
opportunity to express my views. It is extremely
important that each of you vote in this election. I
encourage each of you to vote, even if you choose to
vote for my opponent. Only if you all vote can the
winner truly be the choice of the people. If any of you
are not registered to vote we have voter registration
cards here which you can fill out tonight or take home
with you." Don’t use a prepared speech. Speak from the
heart and you will probably touch hearts.
won your 1st elective office you have realized the true
American Dream. You have become someone who can make a
difference using hard work and the help of friends,
rather than money. The Five Steps are now complete but
your journey has just begun.
Good Luck - God Bless
taken these five steps you have now lived up to your
duty under the Constitution. If you have convinced
enough friends to make this journey with you, you have
just returned control of this state to your Posterity.
to NCOM, MRF, Senator Dave Durenberger, Jesse McDugald
and all the MRO Leaders from across the country who have
inspired me. Thanks to all or members who have carried
the load and made our Association Successful.....
of Texas Motorcycle Rights Association P.O.Box 142508
Austin, Texas 78714
Permission to reprint, alter or use any and all of this booklet is granted to all MRO's (August 1996)